Media buying and optimization
Expertise fused with performance-driven results.
Schedule A Consultation >Specializing in media execution, making certain that every detail of a campaign is carefully managed and optimized for success.
Premium Partners
Enhanced Audience Selection
A data-driven analysis of your customers enables us to connect you with your best look-alike prospects.
Widest Media Reach
Access to inventory across all major platforms. Reach your target audience where they're at online.
Tracking and Transparency
We integrate ad serving, site tagging, DSPs, UTM strategy while providing tighter attribution and conversion reporting.
Case Studies
Home Services
Objective:
A NJ-based Home Services client sought to increase customer acquisition of younger homeowners.
Key Strategies Implemented:
- Data Portrait Analysis of Current Customers
- Person-Based Multichannel Approach
- Adaptive Segment Remarketing
University
Objective:
A northeast university wanted to boost attendance of its Undergraduate Open House events and increase enrollment.
Key Strategies Implemented:
- Distance Analysis & Geotargeting
- Omnichannel Campaign Approach
- Strategic Media Timing & Channel Strategy
Government Agency:
Objective:
Increase awareness and qualified applications for government Tax program to benefit low-income households.
Key Strategies Implemented:
- A/B audience testing of client-supplied prospects versus newly identified prospects
- Multilingual targeting creative assets and reporting