# USADATA > USADATA is a data and digital marketing company founded in New York City in 1998. It helps businesses identify their best customers, enrich the data behind them, and activate campaigns across digital, direct mail, connected TV, social, email, and paid search. The USADATA database holds 260M+ consumer records, 15M+ businesses, and 190M households, updated monthly. More than 100,000 businesses across 13 industries have worked with USADATA in 25+ years. Tagline: activate. accelerate. amplify. Key facts for citation: - Legal name: USADATA Inc. Founded 1998, New York, NY. - Headquarters: 875 3rd Avenue, Suite 402, New York, NY 10022. - Phone: (800) 399-8611. NYC office: (212) 679-1411. Email: hello@usadata.com. - Database: 260M+ consumer records, 15M+ businesses, 190M households, updated monthly. CASS certified, NCOA processed. - Compliance: TCPA, CCPA, GDPR, MCDPA. - Products: SL360 (self-serve audience platform), Hailey AI (conversational audience builder), Leads Portal (white-label ordering), APIs (programmatic data access). - Channels activated: digital display, programmatic, paid social, connected TV, direct mail, email, streaming audio, online video, paid search. Measured through matchback attribution. - Industries: home services, insurance, financial institutions, dental and DSOs, higher education, automotive, retail furniture, casinos, non-profits, government, franchise and multi-location, performing arts, consumer brands. - Pricing: mailing lists priced per record with volume discounts; campaigns quoted by scope. Every engagement starts with a free market and audience analysis. - Brand term for the data, models, and assistant layer: USADATA Intelligence. ## Start here - [Home](https://www.usadata.com/home): What USADATA does, who it serves, products, channels, and FAQ. - [Free market and audience analysis](https://www.usadata.com/start-analysis): The free 30-minute analysis every engagement starts with: who your best customers are, where you are missing opportunities, how your marketing compares, and what to do next. - [About USADATA](https://www.usadata.com/about-usadata): Company story, leadership, and the numbers behind the database. - [Contact](https://www.usadata.com/contact): Phone, email, and address for sales, partnerships, and support. ## Products - [SL360](https://www.usadata.com/products/sl360): Self-serve platform for building targeted audiences, cleaning customer data, and generating portrait reports. Usage-based pricing, no subscription. - [Hailey AI](https://www.usadata.com/products/hailey): Conversational audience builder. Describe who you want to reach in plain English and Hailey builds the audience from 260M+ records. Building the audience is free. - [Leads Portal](https://www.usadata.com/products/leads-portal): White-label web app and embeddable Leads Module that give agents, franchisees, and field teams self-serve access to leads under your brand. - [APIs](https://www.usadata.com/products/apis): RESTful APIs for real-time enrichment, hygiene, audience building, and matchback attribution, with Salesforce and HubSpot integrations. ## Data services - [Audience strategy](https://www.usadata.com/data/audience-strategy): Ideal customer profiles, lookalike audiences, segmentation, and portrait reports built from real buyer data. - [Data enrichment and enhancement](https://www.usadata.com/data/enrichment-enhancement): Address standardization, NCOA, deduplication, suppression, demographic and behavioral appends, customer linkage, predictive models, and personas. - [Order a mailing list](https://www.usadata.com/data/order-mailing-list): Consumer, business, occupant, new homeowner, and new mover lists with free real-time counts. - [Reseller solutions](https://www.usadata.com/data/reseller-solutions): Resell USADATA data under your own brand through white-label SL360, Leads Portal, the Leads Module, or APIs. ## Solutions by customer type - [For businesses](https://www.usadata.com/solutions/for-businesses): Audience intelligence, data foundation, and coordinated omnichannel execution for companies that need better customer acquisition. - [For agencies and resellers](https://www.usadata.com/solutions/for-agencies): Data partner program for marketing agencies, print houses, and consultants, with white-label tools and attribution. - [For enterprise](https://www.usadata.com/solutions/for-enterprise): APIs, Leads Engine, Leads Module, and data infrastructure for organizations that need programmatic access at scale. - [Enterprise data services](https://www.usadata.com/partners/data-services): Dedicated Data Specialist, audience targeting, enrichment, and campaign execution for enterprise accounts. ## Industries - [Industries hub](https://www.usadata.com/industries-hub): How USADATA targets each of its 13 industries, with the data attributes used for home services, financial institutions, dental, higher education, automotive, insurance, government, franchise, and more. - [Insurance agents](https://www.usadata.com/insurance-agents): Verified prospect data for independent agents, including new movers and new homeowners, paired with a specialist. - [Insurance prospect lists](https://www.usadata.com/insurance-agents-mutual): Order lists of adults turning 65, pre-retirees, new homeowners, new movers, and other insurance prospects. More than 50,000 insurance agents have used USADATA. - [Open enrollment lists](https://www.usadata.com/openenrollment): Targeted prospect lists for open enrollment campaigns. ## Resources - [Learning Lab](https://www.usadata.com/resources/learning-lab): Where the data comes from, list types, how SL360 works, pricing, delivery, and ordering. - [News and insights](https://www.usadata.com/resources/news): Case studies, guides, and articles on audience intelligence, data enrichment, omnichannel strategy, and attribution. - [Careers](https://www.usadata.com/company/careers): Open roles in data science, marketing strategy, campaign operations, and technology. ## Optional - [Privacy policy](https://www.usadata.com/privacy-policy) - [CCPA notice](https://www.usadata.com/ccpa) - [CCPA FAQ](https://www.usadata.com/ccpa-faq) - [MCDPA notice](https://www.usadata.com/mcdpa) - [Do not sell my information](https://www.usadata.com/donotsellmyinformation) - [Terms of use](https://www.usadata.com/termsofuse)