Multi-Screen Targeting Provides Significant Conversion Lift Over Stand-Alone Channels

A leading multinational consumer products company has worked with USADATA on a number of email campaigns. When USADATA suggested running an integrated multi-channel campaign, the client suggested that a test be run before altering its marketing plan and budgets. USADATA ran a test over the course of 4 weeks, targeting 1 million individuals with email […]

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Acculink

The Business Challenge O’Brien’s client approached him with a unique situation: How to successfully market a home for auction during a housing downturn. Although the house, located in Beaufort County, NC, was desirable waterfront property ‐ times were tight. The average time on market was 249 days. It was the middle of a recession. And, […]

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The Printer Inc.

The Business Challenge When the Iowa‐based print company The Printer, Inc. (TPI) was searching for a new data provider, it had specific business needs. As an IT‐centric print company that provides hybrid (conventional and digital) print solutions for relational database‐driven marketing programs, TPI needed a strong partner with sophisticated online tools that were powerful, easy‐to‐use, […]

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Re-Bath of Rochester

The Business Challenge When the owner and management team at Re‐Bath of Rochester, the New York‐based bathroom remodeler and retailer, was looking to promote their new product line, they knew they had something appealing to bring to market, but weren’t sure exactly how to reach the product’s niche audience. The company’s tub‐to‐shower conversion with built‐in […]

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Closer to Free Fund— a joint effort of Yale Cancer Center and Smilow Cancer Hospital at Yale-New Haven

Data Makes a Difference Recently USADATA was privileged to work with Closer to Free Fund, a joint effort of Yale Cancer Center and Smilow Cancer Hospital at Yale-New Haven. Closer to Free provides essential funding for breakthrough cancer research and compassionate patient care by combining the gifts of many donors. This support is critical to […]

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