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Privacy Policy
As a leader in
serving the marketing profession, USADATA® is committed to
individuals having control over their personal information,
and to protecting the privacy and interests of our clients
and visitors.
We are a member of the Direct Marketing Association (http://www.the-dma.org)
and the Customer Profile Exchange (C.P. Exchange,
http://www.idealliance.org/cpexchange).
What information does USADATA collect, and how is it
used?
We track the number of visitors who come to our site (user
sessions) and how many total pages these visitors see
(impressions). This information is aggregated together, and
does not identify individual users. We use this information
to measure how many people visit our site.
We use cookies to measure the success of our advertising and
marketing efforts, and to provide visitors with
custom-tailored content. A cookie allows us to recognize
your browser as you move through our site. By showing us
which areas of the site users visit, and how often they
visit certain areas, cookies help us see which areas of the
site are popular and which are not. We modify areas of our
site and marketing efforts based in part on user information
from cookies. Most browsers are initially set to accept
cookies, but you can set yours to refuse cookies if you
choose.
If you request information about a report from us, you enter
the following information: first name, last name, company
name, telephone number, and e-mail address. We use this
information to contact you about your request. Also when you
request information, you can choose to opt out of our
mailing list. If you choose to be on the mailing list, we
will from time to time send you offers we think will be of
interest to you. If you opt out of our mailing list, we will
contact you only about that specific information request or
any subsequent order.
If you place an order, we also collect your billing address,
shipping address, and credit card account number if you
choose to pay by credit card. We use this information to
bill you, deliver your order to you, and track your order in
case you have any questions.
If you subscribe to our newsletter, we collect only your
e-mail address. We will then e-mail you a monthly newsletter
containing interesting facts from our data sources, case
studies, new product announcements, special offers and more.
With whom do we share the information we collect?
We do not sell, trade or rent your personal information to
others. If you choose to join our mailing list, you will
only receive offers from us that we think will be of
interest to you; if you subscribe to our newsletter, you
will only receive our newsletter.
If you place an order with us, it may be necessary to share
information with our partners to fulfill your order. We
regularly review the privacy policies of our partners and
believe them to be trustworthy. For credit card billing
purposes, we submit your credit card number and account
information to verify the account and process the
transaction.
At USADATA, we are committed to protecting the security of
your information. To prevent unauthorized access, maintain
data accuracy, and ensure the appropriate use of
information, we have put in place appropriate physical,
electronic, and managerial procedures to safeguard and
secure the information we collect online.
How is the information USADATA sells collected?
At USADATA, we have partnered with dozens of leading
marketing research companies to offer their products and
services through our website. None of the marketing research
information gathered by these companies is collected through
this website. These companies collect this information in a
variety of ways, including telephone surveys, mail surveys,
in-person interviews, public record and publicly available
information, and data shared by other companies. These
marketing research companies allow us to sell certain
products and services based on the information they collect.
Because we do not collect the information ourselves, we
cannot remove individuals from national marketing databases.
If you feel your name is part of a marketing database and
you do not wish to be solicited for products or offers, one
way to remove your name is to contact the Direct Marketing
Association. (USADATA is a member of the DMA). The DMA
allows consumers to opt out of receiving direct mail
promotions through its Mail Preference Service (MPS), and
allows consumers to opt out of telephone solicitations
through its Telephone Preference Service (TPS). More
information can be obtained from the DMA at:
The Direct Marketing Association
1120 Avenue of the Americas
New York, NY 10036-6700
Telephone: 212.768.7277
Fax: 212.302.6714
www.the-dma.org
How do I
change, update, or correct personally identifiable
information about myself?
To change, update or correct any information about yourself,
send an e-mail to
info@usadata.com. By sending an e-mail to this address,
you can either join or opt out of our mailing list and
newsletter. You can also opt out of our mailing list or
newsletter by responding to any e-mails you receive with
"unsubscribe" in the subject field. If you want to make any
other changes to any information about yourself, contact us
at info@usadata.com.
Other
To protect the privacy of children, we never collect or
maintain information at our website from those we know are
under 13, and no part of our website is structured to
attract anyone under 13. If a child has provided us with
personal information, USADATA asks that a parent or guardian
contact us to delete any information from our database.
Please note that, as with other means of communication, no
data transmission over the Internet is 100% secure. By using
the USADATA website, you consent to the collection and use
of your information as described in this policy. We fully
cooperate with law enforcement agencies, and we reserve the
right to release any information to law enforcement agencies
when we reasonably believe laws are being broken. If we ever
change our Privacy Policy we will post the changes on this
page so you are always aware of what information we collect
and under what circumstances we disclose it.
USADATA, Inc.
292 Madison Avenue
New York NY, 10017
212-679-1411 | 800.599.5030 |
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