USADATA Makes Finding Insurance Mailing Lists and Sales Leads Even Easier

New York, NY — June 22, 2010

Today, USADATA announced a major upgrade to their Insurance Mailing Lists and Sales Leads Center selection options, called Lifestyle Connect™. These new selects geared towards specific product lines will help Insurance Professionals find mailing lists and sales leads faster and easier than before.

Lifestyle Connect organizes data into "target profiles," allowing Insurance Professionals to more easily find the right mailing list sales leads for their campaign. For instance, rather than using the month and year of birth to identify adults turning 65 for a med supp campaign, agents can simply select "Turning 65."

"Our Lifestyle Connect selection options make choosing the right prospects easy for Insurance Professionals," said Linda Hardy, Senior Vice President at USADATA. "They line up perfectly with the types of insurance products offered and help agents earn a greater return on their investment."

Lifestyle Connect insurance profiles include:

Pre Retirement Planners: Medical Supplements (Turning 65)
This profile allows Insurance Professionals to isolate people about to turn age 65 in the geography of their choice. These are the perfect candidates for Medicare Supplement Insurance as these people will turn 65 within the next 6 months.

Affluent Families: Life Insurance
This profile is made up of married people with children, within a certain age and income range. Life Insurance prospects need dependents, as well as some disposable income. Choosing Affluent Families allows Insurance Professionals to reach the best sales leads for life insurance.

Happy Motorists: Automobile Owners
In order to sell auto insurance, Insurance Professionals must reach households that own vehicles. This mailing list sales lead profile includes automobile owners. The risky driver segment (age 17-24) has been removed as well as low income households.

Preparing For the Future: Final Expense
Pre-planning one’s own funeral has never been more popular. Thirty-four percent of the over-50 population has done some pre-planning and twenty-three percent have pre-paid a portion or all of the funeral or burial expenses for themselves or someone else. This profile isolates those most likely to need a Final Expense product, based on their age and household income.

Homeowners
This profile narrows your target selection down to single family homeowners. Not everyone is a candidate for homeowners insurance (i.e. Renters, Apartment Dwellers, etc). Insurance Professionals can use this profile to find mailing list sales leads for single family homeowners with a solid home market value.

"The best things about working with the company are the expertise and ease," said Scott Arbuckle of AB Concepts, LLC. "They know what we are trying to accomplish and they are ready on a consulting, data and technology basis at all times."

In the past 12 months the number of agents using the Insurance Mailing List and Sales Leads Center has grown from a few hundred to over 20,000 regular users of USADATA’s internet based offering.

"Leveraging more than 8 years in the insurance industry, we’ve taken the best practices of the industry and made it simple for agents and insurance agencies to order leads and lists," said Doug Michalek, Insurance Account Executive for USADATA. "We couldn’t be more excited about the response and expertise that this has created."

Insurance Professionals can visit the Insurance Mailing Lists and Sales Leads Center at: http://insurance.usadata.com.