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ROI Calculator

Expert direct mail resources from the company you trust - USADATA

Use this calculator to determine the marketing ROI (Return on Investment) for any direct marketing campaign. Just enter your campaign costs and projected campaign results and click Evaluate to instantly calculate the estimated ROI and other pertinent details. Use this tool to test different sets of assumptions to see how your program results might vary with different response rates and different conversion rates.
CALCULATOR
How Many Pieces will you Mail?:
Total Cost (Print, Postage, List):  
Response Rate (1-2% is average):   (%)
Conversion Rate (i.e. how many
respondents will become customers?):		   (%)
Average Profit Per Sale: $  

Results

    
Number of Respondents:
Cost per Respondents:  
Number of Conversions:  
Cost per Conversion:  
Cost per Piece:  
Total Campaign Cost:
Total Campaign Profit (Loss):
Campaign ROI: (%)
BUILD A LIST ONLINE
  Get a Free, Real-Time List Count & Quote in Minutes. Just check the desired list segment and click the "Start" button.

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