Who is USADATA? USADATA is the leading provider of Sales Leads On-Demand™ through On-Demand Web-Based solutions for customer acquisition and customer relationship management. We have securely delivered over 1 billion targeted, privacy-assured sales leads that have helped over 10,000 businesses nationwide, across all industries, grow their business. Our mission is to be the trusted source of privacy-assured mailing lists, sales leads and lead generation solutions for companies of all sizes. For more information please visit our About Us page.
Why should I work with you instead of a compiler or broker? Simply put -- experience, client service, and easy-to-use technology. USADATA makes it easy to find the right leads for your business. Clients with direct marketing experience or who know what they need can easily configure, order and download a targeted set of leads in minutes online. Clients with limited direct marketing experience may contact USADATA’s team of Data Specialists for free expert guidance. Data Specialists have helped tens of thousands of businesses across all industries find new customers profitably. A Data Specialist will work directly with you to understand your goals before recommending a solution, will provide timely and professional client service, and will deliver leads in a format that helps you get your campaign out the door faster.
A list compiler can only offer a solution based on the information they specifically collect. USADATA works with several compilers and list managers and will deliver the solution from the source that solves our client’s business objective. A broker may also have access to multiple sources of leads, but nobody can beat the overall user experience and client service offered by USADATA.
What other services do you offer besides lists/leads? USADATA’s Enterprise and Reseller technology solutions, centered on our web-based On-Demand Marketing Platform, come with a full suite of customer acquisition and retention tools.
The Enterprise platform, used by three of the top five insurance companies nationwide, empowers simple, real-time development and deployment of direct mail campaigns, while managing fulfillment, order tracking, and generating reporting on multiple levels. The Enterprise platform is an ideal sales tool for insurance companies, franchise organizations, retail, and financial service organizations with decentralized sales forces, driving targeted leads based on historical results and the latest market research. For more information about Enterprise solutions, please contact Dominic Leclaire at 800-599-5030 x222 or at dleclaire@usadata.com.
If you are looking to order leads on behalf of your clients or to integrate data into your web-to-print storefront, USADATA’s Reseller Solutions are easily configurable and user-friendly. With secure access to five, privacy-compliant databases, advanced features including customer suppression, and a dedicated client service team, no organization can offer a more complete and easy-to-use solution than USADATA. For more information about our available Reseller programs, please call 800-395-7707 and choose option 5, or complete a request form.
Other solutions we offer include:
List Hygiene (e.g. NCOA, Merge Purge)
Data Enhancement/Append
For more information, please contact a Data Specialist at 800-395-7707 or at info@usadata.com.
Do you offer services or solutions for Resellers? Yes. USADATA offers configurable, easy-to-use Reseller solutions for end users to order leads directly themselves OnDemand, or for Resellers to place orders on behalf of their clients. For more information about our available programs, please call 800-395-7707 and choose option 5, or complete a request form.
Hold onto all returned mail pieces. Provided that your mailing consists of at least 500 pieces and is mailed out within 30 days of your order, USADATA will refund you for the price of the name and half the postage for each returned piece above the guaranteed delivery rate. We may ask you to ship us the returned pieces (at our expense) prior to a credit being issued.
Consumer Leads: search by demographic, lifestyle interests, and purchase behavior filters.
Business Lists: search by business type (SIC Code), size, executive title among other filters.
Occupant Lists: reach the “Current Resident” or “Occupant” at every address within a geographic area.
New Homeowner Leads: reach home buyers by purchase date and amount among other filters.
New Mover Leads: reach new movers (home buyers and renters) by move date and other filters.
If you can’t find the leads you’re looking for call, please contact a Data Specialist at 800-395-7707, info@usadata.com, or by live chat. If the lead is out there, we can find it.
Where do you get the data from? USADATA works with leading national compilers of consumer and business data including Equifax, Experian, Acxiom, Dun & Bradstreet and several others. Which source we use depends on the nature of the client’s goal. Our goal is to help our clients succeed so we use the best fitting source based on the client’s business objective.
Why should I work with you instead of a compiler or broker? Simply put -- experience, client service, and easy-to-use technology. USADATA makes it easy to find the right leads for your business. Clients with direct marketing experience or who know what they need can easily configure, order and download a targeted set of leads in minutes online. Clients with limited direct marketing experience may contact USADATA’s team of Data Specialists for free expert guidance. Data Specialists have helped tens of thousands of businesses across all industries find new customers profitably. A Data Specialist will work directly with you to understand your goals before recommending a solution, will provide timely and professional client service, and will deliver leads in a format that helps you get your campaign out the door faster.
A list compiler can only offer a solution based on the information they specifically collect. USADATA works with several compilers and list managers and will deliver the solution from the source that solves the client’s business objective. A broker may also have access to multiple sources of leads, but nobody can beat the overall user experience and client service offered by USADATA.
How much does a list cost? What is the minimum order? The price of the list depends on the categories you use to compose your list, the quantity of prospects that you desire, and how many times you plan to use the list. The pricing chart below reflects the price for a one-time use of the list (can use the list only once). All online orders have a minimum cost, including any discounts, of $50.00.
Do you offer a Reseller program? Yes. USADATA offers configurable, easy-to-use Reseller solutions for end users to order leads directly themselves OnDemand, or for Resellers to place orders on behalf of their clients. For more information about our available programs, please call 800-395-7707 and choose option 5, or complete a request form.
What is the difference between single use versus multiple use? A one-time use of the list means you may only use the list one time. With unlimited use, you may use the list as many times as you want for one year. After one year, you may continue marketing to anyone who responded to your campaign or who became a client of yours. Those individuals however who never responded to your campaign you may no longer contact. In order to contact those individuals after one year, you would need to re-order the list. We recommend you do this anyway because over the course of the year, the list will change; names currently on your list may have moved, while others may have asked not to be contacted. Fresh leads will furthermore become available. To maximize the deliverability of your campaign, it’s important that you use the freshest available list/
What is the difference between a Consumer List and an Occupant List? A Consumer List allows you to use demographic and psychographic filters to reach your best prospects, and is addressed to a specific individual within the household. An Occupant List is addressed to the ‘Current Resident’ and is appropriate when you want to reach or saturate every household within a geographic area, without the use of demographic filters.
When do I get my list? In what format will my list arrive? Lists are delivered within 24 hours, typically within 30 minutes during normal business hours (9am-6pm EST). After completing your order online you will first receive an order confirmation email with your order ID. This is your receipt. Shortly after you will receive a second email, the order fulfillment email, which will contain the links to download your list. Lists are delivered in two formats:
Comma-delimited Text file
Excel spreadsheet
If you need your list delivered in any other format, please call our Client Service team at 800-395-7707 and choose option 4.
Orders from first time clients or including sensitive data elements may be put on hold until our Client Service staff verifies the order and/or collects a sample mail piece. USADATA is a member of the Direct Marketing Association and Better Business Bureau and strives to protect the privacy of the consumers.
Can I create mailing labels? Please click the link below for step-by-step instructions on creating printed mailing labels. We recommend that you download your list first into Excel format. If you have any questions or need assistance, please contact a Data Specialist at 1-800-395-7707 or at info@usadata.com.
Do you offer email lists? We do not offer email lists for prospecting. If you would like to append email addresses however to your existing customer database or house file, this is something we can help you with and you may call a Data Specialist at 800-395-7707 or at info@usadata.com for further assistance.
We also suggest that you call a Data Specialist with any questions. We’ve delivered over a billion sales leads that have helped businesses in every industry succeed and our Data Specialists are here to provide their expert guidance.
How do I remove my name from your list? If you wish to no longer receive unsolicited mail, we recommend you contact the Direct Marketing Association’s Mail Preference Service, the official mail preference service for the Direct Marketing and Catalog communities. Here you will be able to complete a form and your name will be removed from thousands of databases simultaneously. Each month list providers scrub their database against this file to make sure they respect the privacy.
To remove your name from just our list, please email us with your name and full address. We will add you to our suppression file and will not rent your name to any other client.
Are your leads scrubbed against the Do Not Call list? Each month our leads are scrubbed against the FTC and State Attorney General Do Not Call lists. At the time of purchase, all consumer leads with phone numbers are privacy-compliant. Over time, people may add themselves to the Do Not Call list and it is ultimately the responsibility of the client to remove these names before calling. To learn who has added himself or herself to the Do Not Call list, you should register for a Subscription Account Number (SAN#).
Why do I need a Subscription Account Number (SAN#)? How do I get one? If you are engaging in telemarketing to consumers, it is your responsibility to remove individuals who appear on the Do Not Call list before calling them. If you do not do this, you risk the possibility of a fine for each person contacted who is currently on this list. To find out who is on the Do Not Call List, you will need to register for a Subscription Account Number (SAN#). Registration is free for up to five area codes.
Here are step-by-step instructions for obtaining a SAN#. This process should take 5 minutes.
Scroll down and complete both the Organization Information and Authorized Representative forms. Then click Submit.
Write down or print out your Organization ID and passwords.
At the left side of the screen, click Manage/Renew Subscriptions.
Enter your Organization ID and Password. Choose the Representative radio button. Click Log In.
Complete this additional form in its entirety. You will be required to specify the area codes or geographic areas you wish to register for. After completing this form, you will be provided with your Subscription Account Number (SAN#). Please print this out for your records.
* If you are placing a telemarketing list order for consumers with USADATA, you may be required to provide a SAN#.
Are there exceptions to these rules? Yes. Some companies are exempt from Do Not Call legislation. To learn more, please visit the FTC website.
Direct Marketing Association’s Do Not Mail file scrubbing
FTC & State Attorney General Do Not Call file scrubbing
Deceased scrubbing
Prison scrubbing
These processes help ensure the privacy of the consumer and save clients money in making sure only qualified prospects receive their mailer. For more information, please review our Privacy Policy.
What are my responsibilities as a marketer? As a USADATA client, you are bound by the terms of the Data Use Agreement. You should use the list in an ethical manner and should someone ask you to remove them from your list/database, you must abide by their wishes and refrain from contacting them. For more information about best practices and your responsibilities as a marketer, please visit the DMA’s Business Tools for Direct Marketers.
