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10/06 – NEW YORK, NY – (BUSINESS WIRE) October 17, 2006
USADATA LAUNCHES NEW SALES LEADS ORDERING SOLUTION

NEW YORK--(BUSINESS WIRE) October 17, 2006 -- USADATA today announced the availability of its simple yet powerful Reseller Leads Portal version 4.0 which allows printers, mailing houses and agencies to purchase high-quality sales leads / mailing lists from multiple sources of sales leads / mailing lists.

USADATA provides “Sales Leads On Demand” through a variety of online automated solutions. The Reseller Leads Portal is used by dozens of companies to download tens of millions of records each year. It is built on the same core technology as USADATA’s Leads Integration Module which expands the capabilities of Web-to-print software, and its Leads Engine (data pipe with additional Web services).

The key features of the Reseller Leads Portal v4.0 include:

  • Simple User Interface (UI) allows non-expert staff to run counts and place orders.

  • Fast, free counts and list fulfillment in minutes

  • Access to multiple sales lead prospecting databases and hundreds of data elements

  • Ability to suppress prior orders at the individual consumer level

  • Radius and closest X records geographic selection options

  • Low minimum order sizes (e.g. for just listed/just sold mail campaigns)

  • Ability to set up commonly used selections as ‘Quick Picks’

  • Monthly invoicing with order details including P.O. number and additional reference notes

  • Aggressive wholesale pricing to accommodate both light and heavy users.

The Reseller Leads Portal accesses the following ‘best-of-breed’ and highly popular prospecting databases including US Consumer, US Business, New Homeowners, New Movers and Resident/ Occupant database. Hundreds of data elements are available for precise targeting to improve chances of successful mail campaigns, including: all core consumer demographics (age, income, etc.), life style, life stage, wealth, ethnicity, real property selection including mortgage information.

Bruce Meberg, Sr. Vice President of USADATA said, “USADATA is committed to providing simple yet sophisticated solutions to print service providers, mailing houses and agencies seeking to add or expand their revenue while improving internal workflow with online solutions.”

Lowell Hamilton, Vice President with Concept Marketing Group, Inc. described why they recently switched to USADATA’s new Reseller Portal. “USADATA’s quick service and online application proved to us that we were in good hands. My staff is able to order lists faster and with less confusion than before. The portal has been great for us - and both sales and profits are up!”

Resellers also benefit from the educational and support services USADATA provides, including USADATA’s Client Partner Support Manual and training on selling data and data solutions.

About USADATA

USADATA, Inc. is the market leader in providing privacy-compliant Sales Leads On Demand™. Using proprietary Web technology, USADATA delivers the highest quality leads and customer experience.

Companies seeking to acquire sales leads select their provider based on data quality, consultative expertise, compliance with privacy standards, speed of delivery, and quality of the experience. The combination of USADATA's Internet products and Data Specialists form a unique total solution, which is why so many choose USADATA to be their trusted partner.

USADATA's clients range from Fortune 500 financial services and auto industry giants such as MetLife (NYSE: MET) and Automatic Data Processing (NYSE: ADP), to print and mail services providers such as Pitney Bowes (NYSE: PBI), to print management solution providers such as EFI (Nasdaq: EFII), as well as tens of thousands of small and medium-size businesses. http://www.usadata.com

About Concept Marketing Group Inc.

Concept Marketing Group Inc. assists in developing and implementing effective sales and marketing strategies for businesses through targeted, managed, strategic marketing campaigns. Our services include direct marketing lists, printing & mailing services, press release writing and distribution, and marketing consulting. For more information please visit www.marketingsource.com or call 800.575.5369

For Immediate Release Contacts:

USADATA, INC
Jon Rapkin
Director, Data and Leads Group
212-679-1411 x210